Burrowing Bunnies Easter trails and workshops

Has your brand got plans for Easter? Let us help you bring them to life, like we did for our clients at Landsec. We created a campaign around their Burrowing Bunnies workshops and Easter trails at five shopping centres in 2022 and 2023.

It was lovely to see all the Easter content go live. We worked with the shopping centres on the design, print material and digital content. White Rose, Westgate Oxford, Bluewater, Lewisham and O2 Centre all run Easter activities and enlist us to roll out a pack of assets, with a new twist each year.

GET CRAFTING

This reel shows people taking part in White Rose’s week-long craft activities, including Easter-themed colouring, paper decorations and ceramics. Our content editors visit clients regularly to shoot video of their events and these Easter craft sessions have been especially popular, bringing in more footfall to the centres.

Hit the trail

At White Rose, the Burrowing Bunnies Easter Trail asked people to grab a map from the Customer Service Centre and see if they could spot all eight mischievous bunnies hiding around the centre. Easter treats awaited for those who completed the trail.  


appealing to families

We designed the artwork for the events, from the trail map to the bespoke illustrations on the bunnies' bottoms, and our content team created a web and social strategy to get lots of families involved during the holidays.

Digital assets for Westgate Oxford’s Burrowing Bunnies Easter Trail

At Westgate Oxford, there were five super-cute Burrowing Bunnies to find – including a giant bunny in Leiden Square – and a sweet treat if you spotted them all. The fun continued as people took selfies with the bunnies and shared their snaps on social, while the trail map had bright ideas to decorate Easter bunny cupcakes!

Our talented design team created eye-catching totems, banners and floor vinyls in Bluewater shopping centre. We love print media and believe it’s a powerful medium for communications, conveying messages that people will remember. We work alongside events companies to provide signage for stands and pop-up events in retail environments.

Signage for White Rose’s Easter Craft Workshops