Westgate Oxford's Guide to the Roof Terrace

We were recently briefed by our client Westgate Oxford to create a printed 20-page guide to their Roof Terrace.

Packed with places to eat and leisure destinations with stunning views across the city’s dreaming spires, the guide was to showcase the shopping centre’s Roof Terrace as a great place to visit this winter.

After a day trip to the Roof Terrace to snap some photos of the beautiful views, gather recipes and interviews, and get a feel for the space, we were ready to start putting the guide together.

We dedicated each page of the guide to a different restaurant on the Roof Terrace, and filled them with food and drink recommendations, quotes from happy diners on social media, interviews with founders and head chefs, tasty recipes, and lots of mouth-watering food imagery.

Westgate Oxford’s branding and bright clashing colour palette were fun to work with, and aided in making the guide really eye-catching.

The guide had a print run of 300,000 copies and was mail dropped to postcodes across Oxfordshire.

Read it below